May 30, 2024  
2018-2019 Academic Catalog V 71 
2018-2019 Academic Catalog V 71 [ARCHIVED CATALOG]

COMM 2327 - Introduction to Advertising

CIP Code: 09.0903.5106
Credit(s): 3
Fundamentals of writing for the mass media. Includes instruction in professional methods and techniques for gather processing and delivering content. Students will demonstrate proper media writing and editing styles; modify writing styles to fit various media platforms; demonstrate effective information gather skills and techniques; and demonstrate understanding of laws ethics and responsibilities of media writing. 1,2,3,4,5

Faculty Consent: N